Belinda is a specialist Creative Producer and Experience Specialist with 20 years experience directing, producing, placemaking, marketing and designing high calibre projects.

Belinda “Bee” [Last Name] is a specialist creative producer with 20 years’ experience directing, producing, placemaking, marketing, and designing high-calibre projects across Australia, the UK, Europe, Asia, Africa, and North America. She brings bold ideas to life through public art, immersive exhibitions, and large-scale cultural experiences, making the complicated look effortless and fun.

For the past 12 years, she has operated independently under her studio, The Social Crew, producing projects for artists, brands, and cultural institutions. Her work spans immersive exhibitions like Gorillaz: House of Kong in London, Empire and TIME by Rone in Melbourne, large-scale public art series such as Sunnyside and Under the Surface, and city-wide events and festivals including White Night Melbourne, Mona Foma, and Art After Dark, with audiences of up to 500,000.

Belinda has collaborated with internationally renowned artists including Morag Myerscough, Alexandra Daisy Ginsberg, Rone, George Rose, Abbey Rich and musicians from Gorillaz to John Farnham, a producing ambitious projects that balance meticulous production with audience-centred design. She is deeply skilled in project management, technical coordination, fabrication, operations, marketing, and multi-disciplinary team leadership, managing budgets of up to $8 million while delivering experiences that are creatively bold and operationally smooth.

With a background in B2B events, legal and finance, her career highlights include producing immersive, multi-sensory experiences, large-scale festivals, and cultural programs that generate economic and social impact, fostering community engagement while supporting artists’ practices and audiences alike. In 2024, she returned to London and joined the creative community at Somerset House Exchange, continuing to lead international projects while building strong local networks.

Belinda thrives on translating ambitious creative ideas into memorable, audience-centred experiences that inspire and captivate. She brings energy, precision, and a sense of fun to every project.

Outside work, she is an avid adventurer, enjoying travel, the outdoors, pilates, and the ocean. In short, Belinda does fun stuff very well.